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David Parker FCA - Partner

David Parker is a qualified Chartered Accountant and has worked in the profession for 34 years.
Prior to joining Sterlings David worked for a number of medium sized firms of accountants and a top 15 practice specialising in advising privately owned, family run Limited Companies, predominantly on accounts, audit and taxation matters.
David runs the technical side of the practice and continues to look after a mixed portfolio of small and medium sized clients.
When not working David spends his time on various golf courses, watching Arsenal and is a qualified BSAC Sports Diver.

Chris Williams - Partner

Chris founded the practice with the aim of setting up an accountancy firm "with a difference".
"The difference" being a firm of accountants that takes a genuine interest in its clients businesses and helping them achieve their goals, whilst having a more informal approach to the accounting profession.
Chris started training as an accountant in 1983 and during his time in the profession and also from running his own businesses outside of accountancy, he has gained a wealth of experience in business development.
In addition to developing the practice, Chris advises clients on business start ups and continued growth.
Outside of the office Chris is a keen Arsenal fan and drags himself to the gym 4 times a week.

Sasha Rollinson - Senior Manager

Sasha joined Sterlings in 2012 and has worked in practice for 26 years as a business services manager specialising in all aspects of accounting and taxation for small businesses.

Alexander Green - Senior Manager

Alex has 20 years of experience working in accountancy practices. Prior to joining Sterlings in 2009 Alex acted as a consultant to the management accounting team of a listed plc. He recently emigrated to Australia, however continues to provide a consultancy service from there, specialising in the provision of management accounts to many of our clients.

Charlotte Morris - Manager

Charlotte joined Sterlings in 2013 after working in practice for the previous 2 years. She is currently working in the accounts production department and also heads our payroll bureau department. She is studying towards the final level of her AAT qualification.

Jasmine Pearcy - Junior Manager

Jasmine joined Sterlings in 2014 after leaving college with a Diploma in Business Administration. She is currently working in our accounts and payroll bureau department. She is also studying for her AAT qualification.

Ashfak Ali - Manager

Ash joined Sterlings in 2018 after finishing his ICAEW Training Contract and is currently studying towards his final exams. He heads up the Sterlings outsourcing team, providing a complete on site outsourced accounting function to a variety of clients.

Lauren Beard - Office Administrator

Lauren joined Sterlings in 2018. Her responsibilities include looking after the practice internal controls and business administration and is the first point of cantact for clients. She has just started to study for her AAT qualification.


Together the team work well combining their individual specialisms, to offer their current and potential clients a blend of technical expertise and an abundance of experience in the financial and practical aspects of running a business.



Unit 5, Woodbrook Crescent
CM12 0EQ

Tel: 01277 654281

Bishops Stortford

Thremhall Park
Start Hill
Bishops Stortford
CM22 7WE

Tel:01279 874533



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